Abstract: |
Dairy Farmers of AmericaDairy Farmers of America (DFA), a U.S. national milk cooperative, has partnered with food tech startup ripe.io to explore blockchain technology. After many companies celebrating blockchain technology, it’s time for DFA to test blockchain ’s capabilities in the food and agriculture sector. Ripe.io is focused on blockchain technology to transform the food supply chain for data transparency, so consumers get to know all the details from the farm to their plate. DFA’s main idea to implement blockchain technology is to increase supply chain transparency and also connect farmer-owners with customers in a not so sophisticated manner.“Consumers today want to know where their food comes from and blockchain technology, like ripe.io, gives consumers real-time data, which can really help increase trust and confidence about food production from start to finish,” says David Darr, Vice President Sustainability and Member Services at DFA.Darr currently wants DFA to explore the blockchain system and find out how it is going to benefit the organization. |